Business Management and Economics (B.Sc.)

All information at a glance

Study Business Management and Economics at the University of Würzburg

Whether you want to study business administration, economics or something in between ... with us you can combine everything in one degree programme!

With the admission-free Bachelor of Business Administration, you will learn the basics of business administration, economics and business informatics and can then specialise in the subject area that suits you best.

Enrol now!

Profile of the degree programme

Structure of the bachelor's programme Business Management and Economics at the University of Würzburg

Information about the study programme

Blick von der Uni am Sanderring über die Innenstadt Würzburgs auf Festung Marienberg und Neubaukirche.

Before starting your studies...

... you have the opportunity to take part in one of our Bachelor Orientation Tutorials (BOT). There you will receive valuable insights and information about the Bachelor's degree programme at the Faculty of Business, Economics and Informatics before the start of the semester.

The aim is to deal with topics, questions and problems that experience has shown to occur particularly at the beginning of the degree programme and thus optimally prepare students for the start of their studies.

Durring the degree programme

In the 1st to 3rd semesters, you will complete mandatory courses with 90 ECTS credits from the fields of business administration (30 ECTS), economics (25 ECTS), methods (30 ECTS) and law (5 ECTS).

In the 4th - 6th semester, you can set individual specialisations by taking mandatory electives. In addition, in the area of key qualifications, you can, for example, take courses on language and regional studies, work as a tutor or do internships. In the final semester, you will complete a written thesis.

Eine Gruppe Studierender sitzt gemeinsam im Ringpark.

A semester abroad...

... is guaranteed, but not mandatory! The 5th and 6th semesters are particularly suitable for a stay abroad. You can choose from a large number of different partner universities and have the courses you take abroad credited to your degree programme.

You can find more information about studying abroad on our International page.

Your individual focus area

In the mandatory electives area, you can choose from our 4 specialisations

Markets, Sustainability and Management
Information Systems & Data Science
Finance & Accounting
Work & Society in Change

and thus pursue your personal preferences.

You can also customise your course of study and draw on a broad portfolio of courses.

Studierender läuft im Lichthof der Neuen Universität

Possible focus areas:

Sample modules

Sales & Customer Relationship Management
International Marketing
Competition Policy
Entrepreneurship
Humanitarian Supply Chain
Management

Possible career fields

Management positions in management consultancies
Event Management
Process Management
Market research
Brand management
Controlling
Logistics
Distribution
...

Graduate example

Market Research Manager

Sample modules

Web Programming
Business Intelligence
Integrated business processes
Data management and analysis
Planning and decision-making in information systems

Possible career fields

Social Media Management
E-Commerce
IT-Management
Digital Marketing Management
Data Scientists
Business journalism
B2B Marketing
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Graduate example

Data Scientist

[Translate to Englisch:] Finance & Accounting

Sample modules

Annual and consolidated financial statements
International accounting, balance sheet analysis and valuation
Risk Management
Controlling
Monetary policy and financial markets

Possible career fields

Accounting and finance department of companies
Investment funds
Banks and insurance companies
Tax consultancy and auditing
Ministries
Research institutes
...

[Translate to Englisch:] Portfoliomanager/in

Graduate example

Tax consultant

Sample modules

Human Resource Management
International Economics
Applied Regional and Urban Economics
Labor Economics
Economic Journalism

Possible career fields

Personnel departments of companies
Ministries
Research institutes
International institutions
Political consulting
...

Graduate example

HR-Analyst

Your perspectives

How to get your study place

Prerequisites:

Admission requirement is a university entrance qualification (e.g. Abitur, FOS/BOS 13)
Please note: There are special regulations for Germans with foreign educational certificates or prospective students with foreign citizenship and a foreign university entrance qualification. In this case, the application deadline is 15 July!

Enrolment:

The degree programme is admission-free without NC, i.e. from ~ 20 July you can simply enrol online for the start of the winter semester.
If you have any questions about enrolment, the staff at the Student Affairs will be happy to help you.

Legal framework of your studies

As a rule, the subject-specific regulations (FSB) that were in force when you started your studies apply to you. The respective subject description (SFB) in the appendix contains all the modules that you can take during the course of your studies.

General Study and Examination Regulations (ASPO)
Subject-specific provisions for the ASPO with the degree BACHELOR (FSB) Supplementary provisions for the pool of general key qualifications (ASQ pool)

The module handbook relevant to you is based on the study and examination regulations applicable to you (see FSB and SFB).

Module descriptions and module handbooks

The module examinations in the compulsory subjects of the Faculty of Business Management and Economics take place twice a year for each course. You have the possibility to take the exam at the end of the semester in which you attended the course or at the beginning of the following semester.
The module examinations for elective subjects and key qualifications can usually be taken at the end of each semester.

minimum ECTS score requirement (Grundlagen- und Orientierungsprüfung, GOP)

From the winter semester 2023/24, the student must pass 15 ECTS credits from the modules assigned to the first subject-related semester by the end of the first subject-related semester. If this requirement is not met, the GOP is failed for the first time and can be repeated once by acquiring the missing ECTS credits from the aforementioned modules at the next possible examination date, usually at the beginning of the following semester. If this requirement is also not met, the GOP is definitively failed, which leads to a definitive failure of the Bachelor's degree programme in Business Management and Economics.

Further control examination (Weitere Kontrollprüfung, WKP)

From the winter semester 2023/24, the student must pass 30 ECTS points from the modules assigned to the first and second semesters by the end of the second semester. If this requirement is not met, the WKP is failed for the first time and can be repeated once if the candidate acquires the missing ECTS points from the aforementioned modules by the next possible examination date, usually at the beginning of the following semester, and provides evidence of this to the Examination Office. If this requirement is also not met, the further control examination is definitively failed, which leads to a definitive failure of the Bachelor's degree programme in Business Management and Economics.

Study where others go on holiday!

Whether it's sunbathing on the banks of the River Main, enjoying the vineyards or partying in the clubs - there are numerous leisure options here.

Students in Würzburg can enjoy the beauty that this city has to offer to the full. From the World Heritage Site of the Würzburg Residence, to the new university on Sanderring, to the beautiful banks of the Main with a view of the fortress - everything is within easy walking distance!

You can find even more information about studying and living in Würzburg in our Pageflow

FAQ's - Bachelor Business and Economics (B. Sc.; BWL/VWL) at the University of Würzburg

The combination of business administration and economics to form the subject area of economics enables students to fully grasp economic relationships, analyze them and be able to translate them into operational action. For those who would still like to specialize, the Master's program offers the opportunity to choose between the BWL or VWL Master's program and to round off the sound, broad knowledge base with a clear specialization.

Take the interest test at the University of Würzburg and find out!

The subject is open admission, i.e. anyone can enroll in the program regardless of their Abitur grade. In the first two semesters, students must show whether they are up to the demanding course of study. Those who are sure - "Business, that's my thing." - their performance at school will not stand in their way.

If you want to get involved besides your studies, the student organizations such as the student initiative ADF WiWi e.V., the student council, AISEC or the student stock exchange forum as well as working as a student assistant or tutor offer you the opportunity to actively participate in a lively campus.

The successful completion of the Bachelor's programme in Business and Economics qualifies you in particular for the following Master's programmes at the University of Würzburg:

For individual questions such as credit transfer, change of subject, double degree program and post-graduate studies, please contact the Student Office first to clarify formalities and then come back to our Student Advisory Service.